{"id":26200,"date":"2017-12-22T17:30:26","date_gmt":"2017-12-22T17:30:26","guid":{"rendered":"https:\/\/www.horbiter.com\/gobbi-1842\/"},"modified":"2024-06-10T07:39:41","modified_gmt":"2024-06-10T05:39:41","slug":"gobbi-1842-175-years-anniversary-party-milan","status":"publish","type":"post","link":"https:\/\/www.horbiter.com\/en\/gobbi-1842-175-years-anniversary-party-milan\/","title":{"rendered":"Gobbi 1842 celebrates its 175th Anniversary"},"content":{"rendered":"<p style=\"text-align: justify;\">-175 years of life indicate that your business has gone through much of the recent history of Italy, it is an example of entrepreneurial continuity that very few enterprises can boast, and, just like a historic establishment in Italy, it is also something that needs to be preserved and to be proud of. It is somehow reductive to define <strong>Gobbi 1842<\/strong> as a store or as a historic watch dealer; it is much more than that!<\/p>\n<p style=\"text-align: justify;\"><img decoding=\"async\" style=\"width: 100%;\" title=\"Serena-Pozzolini-Gobbi\" src=\"https:\/\/www.horbiter.com\/media\/uploads\/Serena-Pozzolini-Gobbi_r57JaoX.jpg\" alt=\"Serena-Pozzolini-Gobbi\">In my family, when we talk about Italian historic establishments, we always place <strong>Gobbi 1842<\/strong> at the very top of the list. Anyone who is passionate about watch-making and about either one of the two\/three luxury brands that dominate the dreams of Italian people (<strong>Rolex<\/strong> and <strong>Patek Philippe<\/strong>, the third is <strong>Audemars Piguet<\/strong>) can take the boutique situated on <strong>Corso Vittorio Emanuele<\/strong> as their point of reference and as their very own elegant living room. It is almost an understated place if you simply look at the boutique windows from the outside, but it is your final destination if you want to get your hands on a <strong>Nautilus<\/strong> or on the new <strong>Daytona<\/strong>.<br>\n<img decoding=\"async\" style=\"width: 100%;\" title=\"Gobbi-1842-175-years-anniversary-dinner-party-milan-2\" src=\"https:\/\/www.horbiter.com\/media\/uploads\/Gobbi-1842-175-years-anniversary-dinner-party-milan-2.jpg\" alt=\"Gobbi-1842-175-years-anniversary-dinner-party-milan-2\"><strong>Gobbi<\/strong> was born in <strong>1842<\/strong> in <strong>Modena<\/strong> and then moved to <strong>Milan<\/strong>, where, today, welcomes Italian and many foreign clients alike. Keep in mind its location and the importance of the Milanese quadrilateral of luxury, whose epicenter can be found on <strong>Via Montenapoleone<\/strong> and, for those of you, who are passionate about watches, an entire side of <strong>Corso Vittorio Emanuele<\/strong> can be considered as its natural continuation. The store was destroyed during WWII and then rebuilt in <strong>1949<\/strong>, today, the store accompanied its Milanese customers to a magical evening event organized in a unique location; the <strong>Sforzesco Castle<\/strong> in <strong>Milan<\/strong>.<\/p>\n<p style=\"text-align: justify;\"><img decoding=\"async\" style=\"width: 100%;\" title=\"Gobbi-1842-175-years-anniversary-dinner-party-milan-5\" src=\"https:\/\/www.horbiter.com\/media\/uploads\/Gobbi-1842-175-years-anniversary-dinner-party-milan-5.jpg\" alt=\"Gobbi-1842-175-years-anniversary-dinner-party-milan-5\">No other place is as full of meaning and suitable as this castle to celebrate the first <strong>175 years<\/strong> of a boutique that was founded before the Unification of Italy. An evening of rare elegance and beauty held inside the most important Milanese monument (along with the <strong>Duomo<\/strong>), where <strong>Patek Philippe<\/strong> and <strong>Rolex<\/strong> were reunited for the first time, an exceptional attraction for all watch-enthusiasts and also for two manufactures that can be considered as complimentary to each other when it comes to their imagining and positioning.<br>\n<img decoding=\"async\" style=\"width: 100%;\" title=\"Gobbi-1842-175-years-anniversary-dinner-party-milan-3\" src=\"https:\/\/www.horbiter.com\/media\/uploads\/Gobbi-1842-175-years-anniversary-dinner-party-milan-3.jpg\" alt=\"Gobbi-1842-175-years-anniversary-dinner-party-milan-3\">An entire side of the courtyard inside the Castle was perfectly divided into two parts. On one side were hosted the current <strong>Rolex<\/strong> collections, while on the other side was the whole <strong>Patek Philippe<\/strong> world, ranging from the <strong>Aquanaut<\/strong> all the way to the super complicated watches of the manufacturer, going through today\u2019s most sought-after reference; the <strong>5711\/1<\/strong>, better known as the time-only <strong>Nautilus<\/strong>.<br>\n<img decoding=\"async\" style=\"width: 100%;\" title=\"Gobbi-1842-175-years-anniversary-dinner-party-milan-4\" src=\"https:\/\/www.horbiter.com\/media\/uploads\/Gobbi-1842-175-years-anniversary-dinner-party-milan-4.jpg\" alt=\"Gobbi-1842-175-years-anniversary-dinner-party-milan-4\">It was a clear message that aimed at reminding us that <strong>Gobbi 1842<\/strong> is the Milan-based reference for all those of you, who are passionate about the two Geneva-based brands. Since the 30s, <strong>Aldo<\/strong> and <strong>Gastone<\/strong> have decided to jointly retail watches, jewelry and golden items, thus making their store into a 360-degree-boutique both for him and for her. On the first floor of the store you can find a laboratory and a customer care center.<\/p>\n<p style=\"text-align: justify;\"><img decoding=\"async\" style=\"width: 100%;\" title=\"Serena-Pozzolini-Gobbi-e-Gianpaolo-Marini\" src=\"https:\/\/www.horbiter.com\/media\/uploads\/Serena-Pozzolini-Gobbi-e-Gianpaolo-Marini_.jpg\" alt=\"Serena-Pozzolini-Gobbi-e-Gianpaolo-Marini\">Not surprisingly, during the event, <strong>Gobbi 1842<\/strong> also presented its new jewelry collection that <strong>Serena Pozzolana Gobbi <\/strong>decided to call \u201cFairy tale\u201d and, at the end of the night, each guest was given as a gift a bracelet with the motif of the new collection. It was an evening of rare elegance, organized in an absolutely perfect way that brought together collectors, enthusiasts, journalists and the best of <strong>Milan<\/strong>\u2018s upper class people.<\/p>\n<p style=\"text-align: justify;\">(Photo credit: courtesy of AFF Comunicazione)<\/p>\n<div style=\"min-height: 10px; height: auto; width: auto; margin: 0 auto; position: relative; display: table;\"><\/div>\n<p style=\"text-align: right;\">Gaetano C @Horbiter\u00ae<\/p>\n","protected":false},"excerpt":{"rendered":"<p>-175 years of life indicate that your business has gone through much of the recent history of Italy, it is an example of entrepreneurial continuity that very few enterprises can boast, and, just like a historic establishment in Italy, it is also something that needs to be preserved and to be proud of. It is [&#8230;]<\/p>\n<p><a class=\"btn btn-secondary understrap-read-more-link\" href=\"https:\/\/www.horbiter.com\/en\/gobbi-1842-175-years-anniversary-party-milan\/\">Read More&#8230;<span class=\"screen-reader-text\"> from Gobbi 1842 celebrates its 175th Anniversary<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":14443,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[541],"tags":[],"class_list":["post-26200","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-events"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.1.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Gobbi 1842 celebrates its 175th Anniversary<\/title>\n<meta name=\"description\" content=\"Gobbi 1842 jewellery turns 175 years and celebrates this incredible achivement by organizing a private event at Castello Sforzesco in Milan.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.horbiter.com\/en\/gobbi-1842-175-years-anniversary-party-milan\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Gobbi 1842\" \/>\n<meta property=\"og:description\" content=\"Gobbi 1842 jewellery turns 175 years and celebrates this incredible achivement by organizing a private event at Castello Sforzesco in Milan.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.horbiter.com\/en\/gobbi-1842-175-years-anniversary-party-milan\/\" \/>\n<meta property=\"og:site_name\" content=\"Horbiter \u00e8 il magazine italiano sugli orologi di lusso. 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