{"id":25698,"date":"2015-06-11T12:37:50","date_gmt":"2015-06-11T12:37:50","guid":{"rendered":"https:\/\/www.horbiter.com\/a-full-report-of-the-zenith-watches-at-baselworld-2013\/"},"modified":"2021-11-26T15:31:09","modified_gmt":"2021-11-26T15:31:09","slug":"a-full-report-from-the-zenith-booth-baselworld-2013","status":"publish","type":"post","link":"https:\/\/www.horbiter.com\/en\/a-full-report-from-the-zenith-booth-baselworld-2013\/","title":{"rendered":"A full report of the ZENITH watches at Baselworld 2013"},"content":{"rendered":"

A full report from the ZENITH booth at Baselworld 2013<\/span><\/h2>\n

When <\/span>Georges Favre-Jacot<\/span><\/strong> founded Zenith Watches in 1865, in Le Locle, Switzerland, he <\/span>probably never imagined that his finished product would become a benchmark for watch making worldwide. After a few recent and rather unfortunate years during which the brand\u2019s original concept appeared to have \u201cgone astray\u201d, along with a consequent loss of devotees, the brand is now back in business and has recaptured its lustre under the leadership of <\/span>Jean-Frederic Dufour<\/span><\/strong>, showing unprecedented product creativity. This past April, during the annual fair held in Basel, Zenith unveiled a revitalised stand, true to its renovated brand image and representative of its 150- years long tradition. We already introduced you to some of the brand's product novelties, but the time has now come for you to travel with us on a journey through time to discover how a watchmaker becomes a living legend.<\/span><\/p>\n

Let's start with <\/span>Pocket Watches<\/span><\/strong>, (the wristwatch was just beginning to emerge) going from left to right: a pocket watch (circa 1920) made of translucent Bakelite with a gold pendant designed by <\/span>Ren\u00e9 Lalique<\/span><\/strong>, one of the most famous artists of the Art Nouveau period, representing a dancing scene; a\u00a0 pocket watch engraved with a dragon amongst foliage (circa 1910), evidence of Zenith's early presence on the Chinese market; an attractive 18K chronograph exquisitely enamelled on both sides; the first <\/span>Tourbillion<\/span><\/strong> by Zenith, circa 1920, housed in an enamel case and featuring a beautiful finish of plates and bridges:<\/span><\/p>\n

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And what about the link between Zenith and <\/span>Aviation<\/span><\/strong>? It all began with a historical event, the crossing of the Channel, from <\/span>Calais<\/span><\/strong> to <\/span>Dover<\/span><\/strong>, by aviator <\/span>Louis Bleriot<\/span><\/strong>, in the summer of 1909. On his wrist, a Zenith watch. Then, another collector's piece, the <\/span>Chronograph Cairelli<\/span><\/strong>, made between 1950 and 1960 by Zenith for <\/span>A.Cairelli<\/span><\/strong>, the official supplier to the Italian Army. Sporting a round steel case and an aluminium bezel with a black lacquered matt insert and indexes treated with tritium. Fifty years later and we have the modern <\/span>Pilot<\/span><\/strong> collection, for him and her, with a case and dial faithful to Bleriot\u2019s original design:<\/span><\/p>\n

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George Favre was a visionary and from the very beginning he provided women with attractive collections as well. Taking the spotlight during the <\/span>Art Deco<\/span><\/strong> period, the brand offered several ladies' timepieces with diamond-set bracelets and winding crown located on the case back for example. And the legacy continues today with the <\/span>2013 Heritage Star Open<\/span><\/strong> collection, where you may admire, through the enamelled dial, the prestigious <\/span>El Primero<\/span><\/strong> calibre, an icon among automatic chronograph movements:<\/span><\/p>\n

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A step into the future, represented by the <\/span>Stratos<\/span><\/strong> collection, made famous by <\/span>Felix Baumgartner<\/span><\/strong>'s brilliant cutting-edge vision (Zenith can now claim to have made the first \"supersonic\" chronograph), is the <\/span>Heritage<\/span><\/strong> line and, last not least, the C<\/span>hronomaster Bullit<\/span><\/strong>, featuring a ceramised aluminium case and a carbon fibre dial:<\/span><\/p>\n

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We complete this report with the introduction of the high-end <\/span>Academy<\/span><\/strong> collection and its <\/span>Cristophe Coulomb,<\/span><\/strong> acclaimed as <\/span>Best Complicated Watch<\/span><\/strong> at the \"<\/span>Grand Prix d'Horlogerie de Gen\u00e8ve<\/span><\/strong>\" in 2011:<\/span><\/p>\n

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Here is the complete HD gallery:<\/p>\n

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(Photo credit: Horbiter's proprietary photo-shooting)<\/p>\n

Gaetano C. @Horbiter \u2013 Watches & Luxury<\/p>\n

TWITTER @Gaetano Cimmino<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

A full report from the ZENITH booth at Baselworld 2013 When Georges Favre-Jacot founded Zenith Watches in 1865, in Le Locle, Switzerland, he probably never imagined that his finished product would become a benchmark for watch making worldwide. After a few recent and rather unfortunate years during which the brand\u2019s original concept appeared to have […]<\/p>\n

Read More… from A full report of the ZENITH watches at Baselworld 2013<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":13225,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[571,454],"tags":[],"class_list":["post-25698","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-watch-reviews","category-zenith"],"acf":[],"yoast_head":"\nZenith<\/title>\n<meta name=\"description\" content=\"A sneak peek of the ZENITH watches at Baselworld 2013\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.horbiter.com\/en\/a-full-report-from-the-zenith-booth-baselworld-2013\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Zenith\" \/>\n<meta property=\"og:description\" content=\"A sneak peek of the ZENITH watches at Baselworld 2013\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.horbiter.com\/en\/a-full-report-from-the-zenith-booth-baselworld-2013\/\" \/>\n<meta property=\"og:site_name\" content=\"Horbiter \u00e8 il magazine italiano sugli orologi di lusso. 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